I think I have a Pinterest account. I may have pinned something at some time. Oh yeah, here it is....this is what I saw when I logged into Pinterest this morning....for some reason it thinks I'm VERY into aprons. Anyway, that's not the point (BTW I do have HUGE apron collection ;-)). The point is I'm watching Pinterest explode and wondering what's up.
I'm also watching the birth and growth of visual resumes. I'm watching long-time visual people/expertise matchers like introNetworks provide in-depth integration with enterprise-grade social media platforms like Social Text. I'm looking at the 5 folders full of camera and photo apps on my iPhone. I follow hashtags like #INFOGRAPHIC and #INFOPORN. I already am a huge fan of Visual.ly and now thay are making infographic creation tools available. I've always thought that Dave Gray and his focus on the visual was spot on and I love his Marks and Meaning book.
Why am I watching? Just because I remain convinced that if you want to see what enterprise software /services are going to look like in 18-24 months (w/ some its already here, just not widely distributed ;-)) ...then you watch the consumer space. How will your automated keyword searching programs for resumes (easily one of the most de-humanizing uses of search ever) deal with visual resumes-which seem to be expressly made for consumption by PEOPLE? Will companies EVER EVER EVER EVER wise up and provide actual training for their people in how to produce quality visuals? Will we ever have such a demand that we'll just have to go ahead and clone Nancy Duarte?
Remember when people thought that stuff like folksonomies and tagging and wikis and blogs and micro-blogging and activity streams and GAMES would NEVER get inside the corporate firewall? Well holy cow, even the venerable software frankenstein that is SharePoint is lurching in those directions. I dodn't want to get into it here about the bias of text over the image and how that has gone and is changing BUT, from where I sit (in the cheap seats).....All signs are pointing to the idea that the next generation of enterprise services/software will have large visual components-both on the production and consumption sides? Are you ready for your close-up?
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