Look, social media likes you a lot. Really. I know you have feelings for social media too. The harsh truth though is that social media is not just going to see you exclusively and you shouldn't kid yourself into thinking you'd be able to handle SoMe on your own anyway, they're too much for you.
I mean think about it, you can't even handle your email. There's no way you can stand up to Twitter. So stop thinking its you against the world. Get some Zen. Go with the flow...feel the Force...be the ball....focus on building your network.
You don't have a 1:1 relationship with social media - what you should be building is a many to many relationship. Social media is a network and you need to respond to the output of that network with your own network. I've got a strong network that kinda looks like a patchwork quilt.
Part of it looks for #socbiz. Part of it watches #swchat and #lrnchat. (shhh part of it even looks for mentions of my name). Pat of it looks for UX and part looks for jokes that are, frankly, NSFW and so on. It's my responsibility to architect the right network. The cool thing? Me and my network are also part of other people's networks - at absolutely zero incremental cost to any of us.
This is what can move us past the Tragedy of the Commons. So stop thinking like a subject-matter expert and start thinking like a Subject-Matter Network.