A little while back, I looked at a new search product named PowerSet. I thought it was interesting and kind of added it to my list of things to keep an eye on. Then I get this email (below). You can read it but the gist is, write something good about Powerset and we'll give you a t-shirt. Wow. Really? A whole t-shirt? I don't have any of those.
How stupid a PR hack do you have to be to do something like this? Do you see that in the distance? Its your disappearing credibility. Thanks for playing. Since I blogged about you, do I get a shirt?
"Greetings friends of Powerset,
Since we have so many Club Powerset t-shirts left over from our launch party, we've decided to give them away. However, nothing in life is free, but some things are easy.
All you have to do is write a blog post highlighting something cool, unique, interesting or surprising that you found in the Factz section of Powerset. Factz show up whenever you type in a topic name found in Wikipedia or when you ask a simple question. We've written a blog post to give you all the details you need to find Factz; http://www.powerset.com/blog .
Once you've written your post, send us an e-mail at firstname.lastname@example.org with your t-shirt size, address, and link to your blog. On Friday, June 20th, Powerset will post links to the best blog posts and send out t-shirts to those who participated.
We look forward to your creativity!
The Powerset Team"